This is a whole new soft side of 50 Cent that in my darkest dreams, I never imagined. But here he is, selling his SMS headphones on QVC shopping channel not long after revealing to Oprah that he enjoyed painting his dear grandmother’s toenails as a child.

Well, you gotta do what you gotta do to secure your coveted spot on Forbes right?

50 Cent as a salesman is pretty chill, especially compared to the advertising circus performer basically juggling the headphones around his head (which of course didn’t happen because that would be weird, but it’s kind of like that). 50 Cent appeared with the highly energetic host on  “Anything Goes with Rick and Shawn,” which had twice the star power that day since Jimmy Fallon also made a quick appearance for his book Blow Your Pants Off.

50 Cent tries his darndest to sell it to “the kids” but is a bit of a clumsy pants, dropping the headphones a few times… but IT’S OKAY he tested them to be durable because (shock) he accidentally breaks his headphones a lot.

That said I kind of like this entrepreunerial side of 50 Cent. I mean, the headphones are wireless and can transmit sound from a device up to 50 feet away. That’s pretty swag.

Watch it here: