Dr. Dre has carried his meticulous musical knowledge and expertise into the creation of The HP Envy 15 Beats limited-edition laptop, billboard.com reports.
Dre, alongside acclaimed producer Jimmy Iovine, helped unveil his latest project at Interscope’s Thom Thom club in California on Friday. Iovine noted that contributions were also made by production specialists like Pharrell, Kanye West, Timbaland and will.i.am.
Retailing at $2,299, the laptop will launch in the U.S. on October 22nd, and will be sold at major retailers and through HP direct. The purchase will also include a pair of “Beats by Dr. Dre” headphones, and mixing software from Native Instruments’ Traktor LE.
The laptop will introduce the pinnacle in sound technology, enabling consumers to listen to music at its best.
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Pharrell Posted on December 10th, 2008 by
Eva Lam
Pharrell Williams is going green in a unique way: transforming bottles into clothes.
The Grammy-winning producer has teamed up with Bionic Yarns, a New York-based textile firm that makes fabrics out of recycled plastic containers, as an owner, investor and spokesperson.
“I’m so interested with the technology behind this,” Pharrell said in a statement. “I am also very concerned with the environment and want to make a conscious effort to make it better.”
The musician hopes to see the environmentally sustainable fabric used in a variety of products.
“We want to do everything from high end luggage, to high end denim, to university caps and gowns to Parks Department uniforms,” he said. “It’s a plus that the fabric brings environmentalism to a whole new level.”
According to Bionic Yarn, more than 60 million plastic bottles are destroyed daily. The company says they can make an average piece of luggage from 18 one-litre containers and a pair of jeans from seven.