Dr. Dre will give fans a sneak peek at “Detox,” his first album in 10 years, in a new Dr. Pepper commercial that is set to debut Monday.
The rapper-producer makes his way through a party in the soft-drink ad, saying “Scientific tests prove when you drink Dr. Pepper slow, the 23 flavours taste even better. For me, slow always produces a hit.” He then uses his pop can to slow down the beat at a DJ stand, to the delight of the partygoers.
As Nah Right reports, the beat featured in the commercial is from “Shit Popped Off,” a track that is expected to appear on Dr. Dre’s new album.
Axl Rose, lead vocalist of American rock band “Guns N’ Roses,” is putting Dr Pepper to task through his attorney after finding out not all customers were served a bottle of the drink according to E! Online.
Dr Pepper had announced that it would provide a 20-ounce bottle free of charge when “Chinese Democracy,” the latest album from “Guns N’ Roses,” was released.
According to E! Online, Dr Pepper had agreed to provide online coupons for anyone who visited their website on November 23, but the site crashed due to high traffic.
Although the promotion was extended for one more day, the site was reportedly unaccessible for most of that day.
Alan Gutman demands that the company extend its promotion in a letter to Dr Pepper Snapple Group Inc.
Gutman also requests, “appropriate payment…for the unauthorized use and abuse of their publicity and intellectual property rights.”
Dr. Pepper is the first brand looking to put their name on Stephen Colbert’s presidential candidacy.
The company’s marketing team sent out the following email this week:
Dear Future President of the United State’s,
If you’re going to take the highest office in the land, you need a running mate that understands how to satiate Americans’ thirst for freedom, democracy and carbonated beverages. I, Dr Pepper, the king of beverages and tamer of bears, am officially making myself available as your running mate.
We would make a powerful team, reminiscent of William Henry Harrison-John Tyler, Zacharay Taylor-Milliard Fillmore, and of course the dream team of Herbert Hoover-Charles Curtis. Plus we’re both doctors — I have a Ph.D in “sweet-ology”, and you have a Ph.D in “O’Reilly-ology”. There’s more to a Colbert/Pepper ticket than meets the eye. If you need more convincing, look no further:
We’re Everywhere: You are on national TV and I am already in every state. In fact 35 million Americans drink me daily…this trumps the number of people that can swallow the rhetoric of the other 2008 presidential candidates…Did I just say that? Yup.
Only 228 Electoral Votes to Go!: With you entering the race as South Carolina’s favorite son, those 8 votes are locked up tighter than my secret formula. Of course, my immaculate carbonation took place in Waco, Texas in 1885, which means we have Texas’ 34 votes and the 120+ year old demographic in the bag.
I’ve even Trademarked Some Great Campaign Slogans:
Make Someone Happy. Vote Colbert/Pepper
Colbert/Pepper…drink in the freedom
Pop one at 10, 2 and 4. Colbert/Pepper
Vote Colbert/Pepper. Cheaper than a $400 haircut!
Come aboard the LeaderSHIP. Colbert/Pepper
Vote Colbert/Pepper for free copies of Halo 3
Four out of five doctors recommend Colbert/Pepper…the fifth one’s an idiot
If you don’t want B.O. Vote Colbert/Pepper
You see what I am talking about? This ticket would be greater than doing 120 MPH in a school zone. I want you to look in the mirror and ask yourself one question, “Are you with Pepper or against him?” And in case you’re having trouble picturing a Colbert/Pepper ticket, I’ve got five words for you…your face on my can. Pretty sweet team if you ask me!
