What would you do if you were accused of being a felon on the run? Well you might break a sweat or two.
These unsuspecting travellers were put under the ultimate “stress test” when the cheeky folks at Nivea made fake articles and news casts accusing them of committing a crime. This video uploaded by, NIVEADeutschland, is part of of the new Nivea Deo campaign. In spite of the cruel joke, I found myself dying of laughter. Does that make me a bad person?
Lesson learned for Beyonce’s publicist right?! Don’t try to censor the internet or it’ll bit you in the arse. It was only a matter of time before “Unflattering Beyonce” became the new meme.
The backstory: Shortly after the Super Bowl, Buzzfeed posted a few unflattering images of the singer, before being contacted by her PR person who requested the site take them down. Naturally, this led to a follow-up article, more brutal than the first, called ”Beyonce’s Publicist Asks BuzzFeed To Remove ‘Unflattering’ Photos.” it’s PR 101 that asking for something be removed will result in further publication. Just check out the Streisand Effect.
What’s the best part of an Oreo, the cookie or the cream? The question can ignite arguments in even the best of friends. And when the said fight happens in a library, things can get a little cray.
In this new commercial uploaded on YouTube’s Oreo page, two friends fight over what part of the cookie is the best, but since they’re in a library their voices can only get so loud.
Weird internet celebrities united for a new Volkswagen commercial set to appear during the Super Bowl and I’m scared my television might explode as a result. Some of the celebs include that chick who loved cats so much she couldn’t stop crying or that minor league football manager who went bonkers. Read more…
Do you remember Internet Explorer? You might be better acquainted with Chrome or Safari these days but back in the 90s, Explorer was your best friend. Those were the days of Generation Y. The days of Tamagotchi, square discs and yo-yos. Haircuts didn’t cost $60 — they cost four minutes.
Internet Explorer is like a long lost friend that went off to college and returns drastically different. You might not have noticed but over the years but Explorer has grown up, just like you. The new commercial definitely makes me a little sappy and I have a tear at the corner of my eye.
Do you still use Internet Explorer or will you in the future?
To be this cute when I’m older!! Dan and his wife had a little trouble nailing a line while filming an ad for Dysart’s Restaurant. Who knew saying the line “Baked in a buttery flaky crust” could be so difficult? Variations included: Baked in a buttery flake crust. Baked in a buttery flavoured crust. Baked in a buttery crispy crust.
His wife got a little cross but couldn’t seem to get it right herself. At least they tried!
The real estate market is booming at DisneyParks‘ Magic Kingdom. It’s the hottest place for princesses to purchase their very own fairytale castle. It turns out, Belle and the Beast are outgrowing their small dwelling and decided it was time to put some roots down in a brand new location.
They enlisted the help of HGTV’s House Hunters International to help them find their dream home. The couple found the perfect palace, with spooky gargoyles outside for the Beast and a sprawling library inside for Belle. Now they just need to find tenants for the two other castles — though I think they’re tailor made for Cinderella and Ariel.
Also, someone on Disney’s marketing team deserves a giant raise. Don’t forget to check out their previous profile of Darth Vader‘s new life at Disney.
Microsoft dedicated a brand new ad to all the Internet Explorer haters out there who think it’s a slow, good for nothing, rotten excuse for a browser. Their new campaign called “The Browser You Love To Hate” acknowledges the slew of online criticism they’ve received from IE users, but throws it back in their face all “haha, actually we ROCK.”
A new ad features an Internet Explorer troll who quickly becomes the trolled. He tweets and Facebooks his hatred to the company and they quickly defend themselves with little known facts about themselves, my favourite being:
Something a little more musical is what eventually wins old Eugene Finlon, Karaoke Master, over.
Are you an Internet Explorer hater? Do you think their new campaign is working?
Watch it here
In this commercial for Play60 starring Carolina Panthers’ quarterback Cam Newton, a young boy asks his idol if exercising and eating right will make all his dreams come true — and his dreams are pretty extensive. Along with being big and strong, he wants to play in the NFL, be drafted number one, have Newton as his backup and be his mom’s favourite player.
Someone get this kid an acting and football contract stat. Play60 encourages kids to be active for at least 60 minutes a day to tackle childhood obesity.
Watch it here
Laina the Overly Attached Girlfriend is probably making a pretty sweet living off her obsessive character considering she’s now doing ads for Samsung. In a new webcam-style video Laina promotes the SSD 840 by creepily singing about her obsessive relationship with her estranged computer. The SSD will change all the troubles she’s having apparently.
If you don’t remember, Laina rose to Internet stardom after entering the Justin Bieber “Girlfriend” contest. Since then, she has become a well known Internet meme and has made guest appearances in online sketch comedies.
While some people are calling her a sellout, others are defending her, claiming she needs to make a living. I’m torn. While I was originally disappointed, everybody has to earn money to support themselves — this is just one of the more visible ways to do it.
What do you think about the whole thing?
Watch it here
By Gabriella Zicarelli
Are you female? Are you currently on your laptop thinking “Gee I wish this was more feminine?” Or maybe you’re more old fashioned and prefer using pen and paper but you’re unhappy with its overbearingly masculine qualities. Maybe you’re unhappy with your favourite chocolate bar (though it’s unlikely).
You’re in luck, because the people at Bic, Fujitsu and Cadbury have got you covered with these three completely non-sexist products.
Fujitsu
The Japanese IT company Fujitsu created a laptop for women called Floral Kiss, because the who wants to be seen at a cute biscotti cafe with a big clunker? It promises to solve the “ladies’ problems” you might have, but most likely don’t. For example, did you just get your nails done? Well don’t fret because a start-up button that won’t ruin your manicure is included. Phew! Just look how happy the woman in the commercial is.
Cadbury’s Crispello
Instead of devouring an entire chocolate in one sitting LIKE A MAN, why not get Cadbury’s Crispello, which conveniently comes separated in portions so you can have a little at each interval? The weight-conscious bars are aimed squarely at the female demographic, because come on, women are always on diets. Pardon my ignorance but isn’t this the same as buying a regular chocolate bar and just eating a bit at a time and saving the rest for later? Also I’m pretty sure someone already came out with a chocolate for women, it’s called CHOCOLATE!
BIC Pens for Her Read more…
A glimpse into 24 hours of a Plymouth University science and technology student might be wishful thinking on the part of this marketing team. In a new video spot, they follow two students through their day, from 6:30 am when they wake up (YEAH RIGHT) to their bedtime, just before midnight.
On top of their classes they manage to fit in some exercise, drinks with friends and even surfing. What I remember from university is some students studying Facebooking in their pyjamas after class, cramming in their essay a couple nights before it was due and celebrating with a kegger.
The viral ad is getting tons of criticism online from real students who don’t feel well represented in the video. To be honest, I’m not completely offended by the ad but I can see how it’s representing a parent’s dream. What is/was your university experience like?
Watch it here:
People are flipping out over Ashton Kutcher’s ad for Popchips, claiming that one of the characters he plays is racist. In the $1.5 million spot Kutcher plays four single guys looking for love, including a bearded redneck, a dreadlocked bohemian and a Karl Lagerfeld look-a-like. But Kutcher is coming under fire for wearing brownface as a mock-Bollywood producer named Raj.
“I’m Raj, I’m a Bollywood producer. I’m looking for the most delicious thing on the planet, like Kardashian hot … I would give that dog a bone,” he says, imitating an Indian accent. As of Thursday morning, the video that featured Raj alone was pulled from the Popchips YouTube channel and the company’s Facebook page.
In one of the direct tweets to Kutcher’s Twitter account, a guy coincidentally named Raj says: “An actual Indian named Raj does not find @aplusk in brown face to be funny.”
New York hip-hop group Das Racist also tweeted about the ad, writing: ”Hey @aplusk, what’s with the racist brownface video you talentless, pretending to care about sex trafficking piece of s–t?”
The line is divided on YouTube as well. While there are plenty of commenters who thought the ad went too far, one of the top rated comments is: “DEFFINITELY not racist. There’s something called “paranoid tolerance”, and this is it.”
Do you think it’s racist or are people being too sensitive?
Watch it here:
