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The Situation and Snooki Invade Xbox’s Avatar Marketplace

andPOP Staff — Fri, 05 Aug 2011 13:29:50 +0000

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Jersey Shore is invading everything, including gaming culture. Xbox Avatar users can now outfit themselves like characters from the MTV reality series, reports Shacknews.

For $2 you can have abs just like The Situation, or hair just like Snooki. Why you would want to look like this is another story.

James Cameron Talks Avatar Sequels

Megan MacKay — Mon, 24 Jan 2011 23:07:03 +0000

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James Cameron

It looks like the next Avatar movie may see the light of day as early as 2014!

Cameron is in the process of writing the next two movies and reports that he is “planning to shoot them together and post them together.” This means both movies will be done at the same time, but their releases will be staggered for around Christmas 2014 and 2015.

Cameron also divulged that all of the characters from the first movie would most likely appear in the upcoming films. “Basically, if you survived the first film, you get to be in the second film, at least in some form,” he explained.

Fox has partnered with the director to donate a large chunk of the movie’s profits to environmental causes.

The first film was basically the plot of Pocahontas, so we can’t wait to see what Disney movie Cameron rips off next! We’ve got our fingers crossed for a blue-ified High School Musical or Old Yeller!

Avatar 2 and 3 in the Making

Lauren Treihaft — Thu, 28 Oct 2010 20:45:24 +0000

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Renowned director James Cameron who’s film, Avatar, broke world records, has announced that Avatar 2 and 3 will be his next projects. The second and third of the trilogy will be shot back to back for a December 2014 and December 2015 release.

According to deadline.com, 20th Century Fox made a “huge” donation to Cameron’s green fund which propelled Cameron to move forward with the projects. It seems like the films are in Cameron’s best interest due to Avatar’s wide success in the box office as well as its success in the Academy Awards. Avatar is the highest grossing film in the history of cinema, it is no wonder why Cameron’s producers are pushing the project.

However, this also means that Cameron’s most recent project for Sony Pictures, Cleopatra, starring Angelina Jolie, will have to be put on hold.

Again, the new Avatar films will employ the 3D and CGI technology that Cameron and his team produced for the first film.

This is exciting news for Avatar fans and maybe not so exciting for filmmakers trying to compete with Cameron. That’s showbiz.

‘Clash Of The Titans’ Sets Easter Weekend Box Office Record

Jeremy Singer — Sun, 04 Apr 2010 20:18:46 +0000

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What happens when you combine Greek mythology, with epic action sequences, and 3D effects?

Well only a new top record at the Easter weekend box office.

According to Access Hollywood, Time Warner’s Clash of the Titans seized the No. 1 spot this past weekend with $61.4 million- thanks to 3D screens which supplied 52 percent of the gross.

The mythological odyssey remake of Ray Harryhausen’s 1981 original, follows a story about a half-mortal named Perseus (Avatar’s Sam Worthington) who leads mankind in a war against the gods (Ralph Fiennes as the villainous god Hades).

With battles of monsters from the stone-turning Medusa, to the sea ravaging Kraken, the Louis Leterrier directed thriller provides viewers with quite the fictional adventure.

“It’s like a Raiders of the Lost Ark or a Star Wars,” says Worthington in an interview with Brisbane times, “in the sense of it’s a group of people on an epic adventure with a bunch of creatures that we have to take seriously in order for the audience to be able to not take it too seriously and have a good time.”

The previous Easter record was set by “Scary Movie 4″ ($40.2 million) in 2006. And trailing behind this year’s top spot is Tyler Perry’s Why Did I Get Married Too? with $30.2 million.

Kathryn Bigelow Becomes First Woman to Win Best Director

Graham Slaughter — Mon, 08 Mar 2010 14:53:09 +0000

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“Well, the time has come!” announced actress Barbra Streisand as she pulled the winner’s name out of the small white envelope.

Last night at the Oscars, history was made as Kathryn Bigelow became the first female director to win an Academy Award for directing The Hurt Locker.

Bigelow beat out Canadian ex-husband James Cameron, director of Avatar, to win both Best Director and Best Picture. In addition, her nomination last night was the very first time she was recognized by the academy.

Bigelow’s voice shook with emotion as she spoke to the Hollywood Kodak Theatre packed with Hollywood’s biggest and brightest.

“There is no other way to describe it but the moment of a lifetime.”

Other first-time nominees that won an Oscar last night include Sandra Bullock for Best Actress (The Blind Side), Monique for Best Supporting Actress (Precious), and Jeff Bridges for Best Actor (Crazy Heart.)

‘Alice in Wonderland’ Is a Blockbuster

andPOP Staff — Sun, 07 Mar 2010 22:45:27 +0000

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“Alice in Wonderland” is a money maker, making over $68 Million at the box office.

The Tim Burton film topped original box office expectations by the Disney executives. However one cannot be completely surprised by these results with people lining up for 11am screenings. Additionally there was strong support from British audiences which brought in $16.8 Million, even though the film almost wasn’t released in theatres there.

With the success of “Avatar”, it appears that 3D movies are the next generation of film telling, and audiences seem very excited.

James Cameron speaks on ‘Avatar’ Sequel

Angelina Irinici — Thu, 18 Feb 2010 18:41:43 +0000

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“Titanic” didn’t get a sequel, but Canadian writer/director James Cameron talks of a sequel for his monster 3-D box-office hit “Avatar”. MTV News reports that earlier this month News Corp’s bigwig Rupert Murdoach announced that Fox had “very early talks” about a sequel. Avatar became the highest-grossing movie in the U.S. box-office history, beating out “Titanic”, another James Cameron directed film.

Cameron told MTV News that there are still a few kinks that need to be smoothed out before complete commitment to a sequel of the sci-fi love story.

“I’ve got some deal hurdles I got to get over with the studio before I want to emotionally embrace that,” said Cameron.

That being said, fans can still get ready for more of the world of Pandora. Cameron declined to talk about what obstacles stood in the way, not compensation-related, he assured, but said all parties involved in making the film expect a deal to be signed eventually.

“[Sequel details have] never properly been worked out, let me put it that way,” he said. “But everyone’s highly motivated. Rupert Murdoch told us we were doing it, so now they have to make a deal.”

The sequel would pick up after the ending of the film which is set in the year 2154, when humans are mining a precious mineral on Pandora’s land which threatens the local tribe Na’vi – a humanoid species indigenous to Pandora. Like most tales, a love story takes place to add more complication and romance to the plot.

“It would be a continuation of their story and I expect that those nasty humans didn’t go away forever: ‘Oh, well that didn’t work!’ ” he said.

The film has been in the works since 1994, when Cameron began writing an 80-page script intended for the box-office hit. If you are wondering what Cameron was up to in between his Titanic days in 1997, to Avatar in 2009, he hadn’t fallen out of the game completely. He spent those years creating documentaries and co-developing the 3-D Fusion Camera System.

Keeping with his secretive nature, Cameron won’t say whether a second Avatar will be his next directing job for a feature film. He is working on many other projects including “Sanctum,” a 3-D underwater cave-diving story shot in Australia.

“I’m sort of reacquainting with a bunch of projects that are non-theatrical film projects, like space stuff and ocean stuff,” Cameron said. “But yeah, I’m thinking about what the next feature will be and another Avatar film is a strong possibility.”

Game Review: James Cameron’s Avatar The Game – It’s not easy being blue…

Aaron Cappe — Mon, 08 Feb 2010 13:29:43 +0000

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Another big-budget Hollywood blockbuster. Another tie-in video game. But this one has James Cameron’s name on the box, so it can’t be that bad, right?

To be fair, I had very low expectations for James Cameron’s Avatar – The Video Game. It immediately brought back horrific memories of playing through another movie tie-in videogame with a title as long as my forearm (Peter Jackson’s King Kong The Movie The Game). It has always amazed me that a videogame form of a film seems to need the suffix “The Game” tagged on to the end of the title, as if the general public wouldn’t be able to figure out that the product they are currently holding, which may say Xbox, PlayStation, or Nintendo on it, isn’t actually the film that’s currently in theatres, but a game based on said film. But I digress….

If you’re expecting any kind of spoilers about the movie from this game, you won’t find them. The game is set two years prior to the events of the film, and you play a forgettable character that really doesn’t matter. You have a wide range of choices at the start of the game as to your gender and race, but this has no affect on the rest of the game, as you soon become a nameless grunt stuck on both sides of the ensuing conflict on the planet of Pandora. The basic story is similar to that of the film in that the humans are on Pandora and the Na’vi don’t really appreciate them, but since this is a few years prior, things are a little less established, and the invading human force hasn’t set up such a large presence – at least, not yet.

Through the main arc of the game, you progress to fighting with the humans and then with the Na’vi, eventually allowing you to make moral choices as to which side of the conflict you feel more at home with. The problem with this is that the game makes it very hard to side with the technologically-inferior Na’vi, especially when you can pilot mech suits, use rocket launchers and flamethrowers when you’re human, and on the flipside use bows and arrows and command bees. Bees? Really? I think I know which side I’m going to be sticking with, thanks.

Graphically, I have to say that Ubisoft once again has done what I thought would’ve been impossible. They manage to actually portray a convincing representation of Pandora, and do it in a way that respects the original medium. The jungle is teeming with life, from smaller insects to some of the larger predators that you can actually hunt or tame, depending on which side of the fight you’re currently on. The draw-distances throughout that game are beautiful, and the entire world seems to just be going about its business, whether or not you’re tearing through the jungle guns blazing or simple walking down a path taking in the sights and sounds. Character details are decent, nothing earth-shaking, but they get the job done. Cutscenes are presented with the in-game engine, which I was impressed with, as Ubisoft avoided using any clips from the film, instead allowing you to become completely immersed in this unique view of Pandora without worrying about filtering out expectations that come with using images from the Hollywood counterpart.

Sound design is both fantastic and dismal at the same time, but for completely different reasons. The sounds of life and nature throughout the jungle, and the effects from the weapons and vehicles are all spot-on. You can stand in one spot in the jungle and just listen to the variety of sounds coming from all around you, none of which seem canned and repetitive. The downside is when it comes to voice-acting. The dialogue is very stiff, and the actors don’t have any emotion behind what they are saying, which sucks the life right out of every single encounter with them. You just know that each time you have to report back to your superior you’re in for a boring short lecture, which is just repeated in text form about a second after the finish speaking to you. It’s almost like the other characters in the game are just as bored as you will be when they send you on some of the side-missions.

Some of these amazing side-missions are: collecting five types of a plant, but since you don’t know what they look like, you basically follow your map to a field and walk around; fixing sonic emitters that “were tampered with”, even though your character is a signal specialist, and admittedly knows nothing about sonic emitters; and then controlling vehicles that handle like bathtubs with bars of soap for wheels to simply get from point A to point B, even though you could’ve simply walked there instead (but you have to use the vehicles, otherwise the mission won’t continue).

Avatar has a multiplayer mode, but it feels tacked on instead of a fully developed gameplay mode. You have basic game choices, like capture the flag and team deathmatch, but once again, you’re faced with the fact that the humans are just simply better equipped than the Na’vi, and nobody wants to be on the Blue team. I’m still waiting to find anyone else playing this online to get a good feel for the multiplayer portion. Anybody out there?

Overall, James Cameron’s Avatar – The Game is a decent attempt from Ubisoft to follow up on the surprise that their version of King Kong was back in 2006. But at this point in the game, people are expecting more from games, especially movie tie-ins. The story is definitely thought out, but bad acting, lopsided weapon balancing, and a potentially player-less online mode relegate this game to the rental column, and even then only if you’re a die-hard Avatar fan.

Graphics: 4/5

Gameplay: 3/5

Sound: 3/5

Replay: 1/5

Avatar Breaks the Record

andPOP Staff — Mon, 25 Jan 2010 00:45:21 +0000

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Avatar has done it! Avatar hit $1.29 Billion at the international box office. The movie beat James Cameron’s other film Titanic, which was previously the highest grossing film, which was at $1.24 Billion.

The studio is estimating by the end of the weekend, the box office tally should be $1.848 Billion, making it the Earth’s biggest money maker of all time.

2-D Avatar to be Pulled from Chinese Theatres

Sara Harowitz — Tue, 19 Jan 2010 19:05:00 +0000

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The 2-D version of James Cameron’s science-fiction blockbuster hit Avatar is being pulled from Chinese theatres, reports CBC.ca.

The 3-D and IMAX versions of the movie will continue to be shown in theatres. All versions of the movie had originally been scheduled to run into mid-February. The 2-D version is more popular because it costs less money to go see.

China Film Group, the country’s state-run film distributor, confirmed that it is ordering the 2-D Avatar off screens by Saturday (Jan. 23). It is said to be doing so at the request of the censorship authority.

While no specific reason for the Chinese censor has been given, the pulling coincides with this week’s release of the highly anticipated biopic of Confucius, played by Asian superstar Chow Yun-fat, which opens Thursday (Jan. 21). The film about the famous philosopher was backed by the Chinese government.

As well, there have been some suggestions that Avatar‘s plot is similar to some actions taken by the Chinese government against minority groups and others in the interest of companies or developers. In the movie, humans force the native Na’vi race of Pandora to leave their homes so that they can mine a much-needed resource and take it back home with them.

Avatar has raked in $44 million US since its Jan. 12 release in China and has totalled more than $1 billion in box office purchases around the world. At Sunday night’s Golden Globe awards, Avatar won for best direction and top film. It is set to become the highest-grossing film of all time, beating out Cameron’s previously held record for Titanic.

List of Golden Globe 2010 Winners

andPOP Staff — Mon, 18 Jan 2010 04:36:25 +0000

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Like every awards show, it was a long list and a long show this year. Below are this years winners, (no surprise Avatar and James Cameron won). Thanks for gather.com for help with this list.

Best Actor Television, Drama- Michael C. Hall, Dexter

Best Supporting Actor Television, Drama- John Lithgow, Dexter

Best Supporting Actress Motion Picture- Mo’nique, Precious

Best Animated Feature Film- Up

Best Original Song, Motion Picture- Crazy Heart, “The Weary Kind”

Best Original Score, Motion Picture- Up, Michael Giacchino

Best Actress Television, Drama- Julianna Margulies, The Good Wife

Best Actress Television Series, Comedy- Toni Collette- United States of Tara

Best Actress Motion Picture, Comedy or Musical- Meryl Streep, Julie & Julia

Best Actor Mini-series, Drama- Kevin Bacon, Taking Chance

Best Actress Mini-series- Drew Barrymore, Grey Gardens

Best Screenplay, Motion Picture- Up in the Air, Jason Reitman and Sheldon Turner

Best Actor Television, Comedy- Alec Baldwin, 30 Rock

Best Mini-Series or Motion Picture Made for Television- Grey Gardens

Best Foreign Language Film- The White Ribbon

Best Television Series Drama- Mad Men

Best Supporting Actress Mini-series- Chloe Sevigny, Big Love

Best Supporting Actor Motion Picture- Christoph Waltz, Inglorious Bastards

Best Director Motion Picture- James Cameron, Avatar

Best Television Series, Comedy or Musical- Glee

Best Actor Motion Picture, Comedy or Musical- Robert Downey Jr., Sherlock Holmes

Best Actor Motion Picture, Drama- Jeff Bridges, Crazy Heart

Best Actress Motion Picture, Drama- Sandra Bullock, The Blind Side

Best Motion Picture, Comedy or Musical- The Hangover

Best Motion Picture, Drama- Avatar

Avatar Now Is Number 2 Money Maker

andPOP Staff — Fri, 08 Jan 2010 17:56:18 +0000

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This movie just can’t be stopped. E! Online confirms that Avatar has now brought in $1.14 billion worldwide, making it the second highest grossing film of all time. And now some are suggesting if the movie continues this pace, it could knock out James Cameron’s other film Titanic which is the highest grossing film of all time at $1.8 billion globally.

Also Fox ‘s FX Network has struck while the iron is hot and has purchased the TV rights to Avatar for $25 million. A TV series should premiere sometime in 2012.

Avatar Keeps Racking In Cash at the Box Office

andPOP Staff — Sun, 03 Jan 2010 23:34:32 +0000

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James Cameron is a man that you should not bet against. From Titanic to Terminator, the man knows how to make movies, and more importantly for Hollywood, make money. Avatar has grossed over $1 Billion worldwide, one of only five films throughout history to do so.

Examiner.com tried to figure out why the film has not lost any momentum. So they spoke with Bert Livingston from 20th Century Fox who provided a theory. “It’s like a runaway freight train. It just keeps doing business,” Livingston said. “Here’s what’s happening: I think everybody has to see ‘Avatar’ once. Even people who don’t normally go to the movies, they’ve heard about it and are saying ‘I have to see it.’ Then there’s those people seeing it multiple times.”

Avatar, Sherlock Holmes break Hollywood record for Christmas weekend

Emma Renda — Mon, 28 Dec 2009 23:39:25 +0000

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Hollywood is ringing in this Christmas with it’s biggest box office weekend in history – grossing $278 million over the last three days. This tally beats the record set in July 2008 at $260.8 million when The Dark Knight was released.

Avatar, the latest James Cameron 3D epic, led the pack over the weekend, bringing in $75 million. So far, Avatar has grossed $212.3 million this weekend.

“What a weekend,” Bert Livingston of 20th Century Fox, which released Avatar, told USA Today. “I don’t ever remember that big a diversity. When the third picture does $50 million, you’ve got a good marketplace. When Christmas Day falls on a Friday, it’s the best day it could possibly be.”

Guy Ritchie grabbed runner up with Sherlock Holmes starring Robert Downey Jr., Jude Law and Rachel McAdams, which raked in a total of $65.4 million. Sherlock Holmes broke a Christmas Day box office record, grossing $24.9 million on its Christmas Day opening.

“We’re thrilled,” Dan Fellman, distribution chief for Warner Bros., told USA Today. He said Holmes made almost $10 million more than expected. “We were looking for somewhere in the low to mid-$50 million range and we have been very pleased with that, but when Christmas Day came around we blew away every record in the book.”

Alvin and the Chipmunks (The Squeakuel) came in third with $50 million, followed by It’s Complicated, starring Meryl Streep, Alec Baldwin and Steve Martin, and Up in the Air with George Clooney.

“Though it seems counter-intuitive that people would want to spend money in this economy on such a ‘luxury’ item as a movie ticket, they perceive it as a bargain compared to other entertainment options and that has paid off big time for Hollywood,” Paul Dergarabedian, president of the box-office division of Hollywood.com, told the Wall Street Journal’s Speakeasy blog via email.

Dergarabedian suggested 2009 could be the industry’s highest-grossing year ever, with a potential gross of $10.5 billion.

James Cameron Fail

andPOP Staff — Thu, 24 Dec 2009 19:35:15 +0000

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We really hope James Cameron was just having a bad day and he is not a huge prick like this normally. A TMZ cameraman caught Cameron and a fan in a war of words after Cameron refused to sign an autograph. From what the video is showing, we are siding with the fan. James Cameron you fail.

Avatar Trailer Released, Movie Set For December 18th

Joelle Tomlinson — Sat, 24 Oct 2009 17:00:37 +0000

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The trailer for the upcoming film, “Avatar,” is now on YouTube. This trailer represents the first movie by James Cameron and Jon Landau since “Titanic” in 1998.

Hollywood producer Landau said Friday he had no doubt that his latest feature with “Titanic” director James Cameron would live up to its billing as the year’s most-anticipated film.

According to Relax News, the 300-million-dollar “Avatar”, packed with computer-generated imagery and 3-D effects, is the pair’s first project together since scooping 11 Oscars in 1998.

The famous pair have certainly put no time limit on their newest project. Landau and Cameron spent the past four-and-a-half years putting the new film together, promising a combination of computer-generated imagery, 3-D effects and live action, the likes of which the world has never seen.

“Avatar” follows the exploits of paraplegic army veteran who is taken to another world where his genes are mixed with those of an alien creature — the new being becoming the “avatar” of the film’s title.

“The excitement for me is that we are finally going to be able to show something that we have been working on for four-and-a-half years. Because a film is nothing if no one sees it,” said Landau.

“No single movie can revolutionise the movie industry but one film can be a step in the evolution of movies. What we think we are doing here is unlocking the door for more filmmakers to tell more stories.”

“Avatar” is set for its worldwide release on December 18th.

3D TV On the Tech Horizon

Stephen Baldwin — Tue, 06 Oct 2009 21:53:53 +0000

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Tech giants Panasonic and Sony plan to bring 3D viewing to the small screen by 2010, Reuters.com reports.

Last week Panasonic unveiled a 50-inch high-definition 3D plasma television with glasses that make images appear as if you can reach out and touch them.

The technology tricks your brain with high-speed shutters working in sync with the glasses to form a double-layered image.

“When the TV is showing the left image, the shutter closes the right eye so people can see only the left image,” explained Keisuke Suetsugi, manager in charge of high quality AV development.

“And the next moment, when the TV is showing the right image, the shutter glass is covering the left.”

The company announced that it will team up with the creators of James Cameron’s upcoming 3D film “Avatar” – set to be released in theatres on December 18th. The agreement will no doubt commence a new wave of negotiations between Tech and production companies to improve and refine the way that people watch television and movies in their homes.

Japan’s CEATEC tech show, opened Oct 6-10, revealed the Panasonic and Sony models, along with models by major tech companies Sharp and Samsung. The exhibit ensures the inevitable presence of 3D television sets in homes over the next decade.

Xbox Live Update Preview

Josh Salem — Thu, 06 Aug 2009 18:35:37 +0000

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You’ve probably heard that an Xbox 360 Live update was coming, if you knew when or what it entailed is another story. We’re here to set the record straight by discussing a few of the new updates coming to Xbox Live this August 11th.

Avatar expansions

Your virtual character in the Xbox world will be getting a massive update with plenty to styalize and customize your character. The avatar marketplace will open to allow gamers to purcahse premium outfits and accessories.

New props allow your avatar to character items that bring custom animations to your friends channel page.

New brands such as Adidas, Quiksilver, and Roxy allow you to show off your brand awareness clout.

New styles such as Steampunk and Recessionista allow your characters to have themed outfits.

New awards for your avatar just by playing games such as ‘Splosion Man’.

As well, your favourite games from Halo to Star Wars will have themed avatar costumes and accessories to enjoy.

Direct Download Xbox 360 titles

I’m not sure what EB games and Gamestop will be doing this coming year as coming August 11th, you have almost no reason to venture into these stores and drop cash for games. The reason is due to Games on Demand.

Launching globally with 30 Xbox 360 titles for direct download straight to your Xbox 360 hard drve. Gamers will be able to purchase these games either with their credit cards (thanks to PayPal), or through MS points.

With new titles being released every tuesday and available for download 24/7, theres no reason to ever leave your house again! Canada’s starting line-up includes:

Assassin’s Creed (Ubisoft)
LEGO Star Wars: The Complete Saga (LucasArts)
Rainbow Six Vegas (Ubisoft)
BioShock (2K Games)
Mass Effect (Microsoft Game Studios)
ridge racer 6 (Namco)
Burnout Paradise (EA)
Meet The Robinsons (Disney)
Rockstar Games Presents Table Tennis (Rockstar Games)
Call of Duty® 2 (Activision)
MX vs. ATV Untamed (THQ)
SONIC THE HEDGEHOG (SEGA)
Viva Piñata 2: Trouble in Paradise (Microsoft Game Studios)
Need for Speed Carbon (EA)
TEST DRIVE: UNLIMITED (Atari)
Fight Night Round 3 (EA)
Need for Speed: Most Wanted (EA)
The Elder Scrolls IV: Oblivion (2K Games/Bethesda Softworks)
Prey (2K Games)
Viva Piñata (Microsoft Game Studios)

Movie growth

Netflix is expanding their services on Xbox (sorry, NOT AVAILABLE IN CANADA) with a number of new features due to the overwheleming sucess of movie streaming on consoles (game consoles are the most popular devices for bringing web-based video to the TV). New features such as the ability to update your Nexflix queue from your couch and the choice to watch with friends having your avatars in the front row via Xbox LIVE Movie Parties.

Other new features include the ability to organize your Xbox dashboard as you see fit and search for whatever you need, Xbox Live Marketplace user ratings, and much more! Time for more Xbox for this gamer.

NZXT Releases Mouse Designed for Gamers

andPOP Staff — Tue, 12 Aug 2008 13:35:24 +0000

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NZXT, a company specializing in PC gaming accessories, recently announced the release of the Avatar high performance gaming mouse. The Avatar is designed to provide gamers with enhanced game play through the introduction of various features exclusive to the device.

The Avatar features a 2600 DPI Optical Sensor, which gives the mouse maximum sensitivity and responsiveness to yield greater gaming accuracy. The Avatar also features 7 programmable keys that allow gamers to customize their configuration specifically for First-Person Shooters, Real-Time Strategy, or Massive Multiplayer Online Role-Player games all within the macro and profile settings.

Finally, the Avatar has an ergonomic, ambidextrous design that gives full use to both right and left handed gamers. The Avatar can be easily installed into PCs through any available USB port.

The Avatar is retailing for $59.99, and more information can be found at www.nzxt.com/products/avatar.