Goes to show that a lot of people like to bluff in dear of getting embarrassed. But knowing that Jimmy Kimmel is involved, you know he’s already one step ahead!
Taking his segment Lie Witness News to New York Fashion Week, Kimmel’s correspondent asks fashionistas about designers George Costanza, Ricardo Montalban and Purina Chow–all who don’t actually exist.
If I were them, I would probably just admit that I haven’t heard of the designers. Being truthful is always the way to go!