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  • #freshpresslive – Feb 1/12

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  • #freshpresslive – Jan 31/12

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  • #freshpresslive – Jan 30/12

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A-Trak Crafts Workout Mix For Nike

Posted by Eva Lam on June 11th, 2008

DJ/producer A-Trak has created a workout mix of electro and hip-hop beats for Nike’s “Original Run” series.

A-Trak’s mix, titled “Running Man” is due out exclusively on iTunes June 24 and marks the Montreal native’s full-length production debut.

The record features a guest appearance by rapper Kid Cudi as well as A-Track’s first official single “Say Whoa.”

The single is taken from a section from the beginning of the continuous 45-minute track, which is designed to be listened to while running.

In a press release statement, A-Track said he was “excited” by the musical challenge.

“I’ve been producing mostly uptempo electro tracks as of late, but my background is hip-hop and I think you can hear it in my choice of sounds,” he said. “I wanted this record to showcase my current style, but I also didn’t want to stray away from hip-hop completely.”

“That’s why you find guest rap verses in the mix, plenty of chopped & screwed vocals, and a hefty dose of drums breaks that are surely more block party than Ibiza.”

Previous artists tapped by Nike to produce “Original Run” workout mixes include Crystal Method, LCD Soundsystem and Aesop Rock.

A-Trak is perhaps best known as Kanye West’s tour DJ but has a long list of credits to his name, including winning the DMC World DJ Championship at the age of 15, remixing tracks for various artists and co-founding the electro-rap record label Fool’s Gold in 2007.

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