Looks like Playboy is looking to dress men.

Reuters is reporting that the legendary company is planning to design a menswear line, including T- -shirts, jackets and swimwear, which come adorned with the Playboy bunny logo.

The line was debuted at the Magic Marketplace Apparel Trade Show in Las Vegas last week.

Contrary from the Playboy’s female apparel, them menswear will emphasize cool instead of sexy.

“If they (young males) can’t gain access to the Playboy mansion, then they’ll buy a T-shirt that makes them feel like they’re affiliated with the lifestyle,” said Aaron Duncan, Playboy’s creative director of licensing.






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